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Email Address List Management Append & Hygeine Process

State Of the Art Email Address List Management And Database Append Service:

Novo Marketing's database append & hygiene process services offers the largest match rate in the industry. Our process involves taking your email address list of last names and postal addresses and matching them against a database of 20 million consumer records. Secondly, if needed, we can also match it against a database of over 200 million which has resulted in a total of over 40% match rates for our clients.

Why perform a database append your customer's postal database?

Wouldn't it be nice to have email addresses for all those customers in your database? Imagine all the cost savings on postage, having the ability to send out your catalog not once per month, but twice for more effective email list marketing! Now add to that the benefits of higher response rates, more targeted communication; also add the reduced cost of transaction over the web. Its time to own the email addresses! Let us assist you with your list management.

Need help with cleaning your list? Novo Marketing Email List Cleaning & Hygiene Process?

Novo's proprietary email list cleaning and hygiene process technology identifies malicious and invalid email addresses for disposal and can provide expert advice on email list management.

We identify and can update typos, duplicates, database errors, bad domains, possible spamtraps and honeypot addresses, "Do Not Email" records, etc., to help minimize support issues and marketing costs, and help prevent you from being listed on ISP block lists.

Who can benefit from this service?

Any company or organization interested in maximizing deliverability and open rates.

Benefits to you:

  • Avoid being blacklisted by major ISPs by:
    • Minimizing your bounce rate
    • Decreasing your spam complaint rate
    • Removing possible spamtrap and honeypot addresses
  • Maximize your email deliverability and response rates
  • Reduce marketing costs associated with bouncing emails


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